THE FOUNDATION IS HERE.
finally
Afterpay available at checkout — split your total into 4 instalments.
With 11 chapters, The Foundation is designed to address every stage of your design business — from defining your business direction and understanding your ideal clients, to creating efficient workflows that prevent burnout, managing finances with clarity, and building strong, lasting client relationships. You'll also learn how to market your services effectively and generate consistent leads, giving you the tools to confidently grow your business without the overwhelm of juggling every aspect alone.
SEE WHAT'S INSIDE:
Pricing & Revenue Calculator
Find out your minimum hourly rate and revenue targets, and figure out exactly how many services you need to sell to meet your financial goals.
Project Management Blueprint
Ensure a crystal-clear design process with every project. This tool keeps all checklists and steps organized in one place, allowing you to follow a consistent process, train new staff effortlessly, and avoid winging it with each new client.
Project Budget Calculator
Quickly estimate low, mid, and high-range budgets for any project — no more pulling numbers out of thin air.
Revisions Log
Stay on top of client revisions and ensure nothing gets lost along the way.
Marketing Calendar
Easily schedule your marketing activities, including networking events, blogging, and email outreach, without feeling overwhelmed.
Dream 100 Networking Tracker
Build and track relationships with key industry contacts to expand your network.
Lead Tracker
Keep tabs on your leads and manage them through every stage of your sales funnel.
Vendor Contact List & Issues Tracker
Organize your vendor details and track any issues or orders that need follow-up.
Sample Library Organization Tracker
Maintain an organized record of your sample materials for easy reference.
Get a complimentary Welcome Guide & Design Presentation templates with your purchase of The Foundation
until October 7th
The Foundation:
Design Business, Built to Last
Remember when you first fell in love with interior design? The thrill of transforming spaces, happy clients, and endless creativity? You probably imagined cruising in your dream car, picking the best projects, and maybe even starring in your own HGTV show.
But reality hit. Now, you're buried in admin, chasing payments, struggling to find clients, or worse—dealing with clients who are full of red flags. Your dining table's covered in fabric swatches, you're up at 2 AM with messy notes, and "scope creep" feels like your new design style. Oh, and work-life balance? Long gone. Sound familiar?
Take a deep breath. You're exactly where you need to be.
Introducing The Foundation. The “I’ve Got This!” Handbook for Interior Designers.
This isn't just another business handbook or one of those courses that fills you with ideas but never gets put into action. We’ve all been there – feeling motivated after learning, only to let those notes gather dust.
The Foundation is different. It's packed with tools and strategies you can start using TODAY. With a physical binder (because writing things down matters) and a digital library full of resources, spreadsheets, and videos, it's designed for immediate implementation, helping you build your business step by step.
No overwhelm, just real progress.
THE TOOLS TO HELP YOU SUCCEED:
01
a physical binder filled with templates, tools, and exercises for every stage of your business.
02
digital resources for client management, project timelines, and pricing strategies.
03
marketing and branding strategies designed specifically for interior designers to attract ideal clients.
04
goal-setting exercises to help you map out your vision and plan for growth.
05
email templates to streamline client communication and look polished every time.
WHEN WAS THE LAST TIME YOU WERE EXCITED TO CHECK YOUR INBOX?
Can you imagine opening it to find dream clients eagerly waiting for a spot on your calendar? Picture this: You're booked solid through next year, with a waitlist that's hotter than the latest design trends. You're in control, calling the shots, and loving every minute of it.
Sounds like a fantasy? Nope. It's what's waiting for you inside The Foundation.
WHO IS IT FOR?
The passionate professional who's tired of feeling like they're "winging it".
The designer ready to streamline their process and stop reinventing the wheel with every project.
The creative who's tired of feeling like their business is running them (instead of the other way around).
YOU. Yes, you.
The one reading this and nodding along
Silvia B.
"I love how it breaks down everything from workflows to marketing, making it clear and simple to follow. Now I can focus more on designing and less on all the other tasks."
Elora L.
"This system is clear, organized, and easy to follow!"
Sienna D.
"I wish I had this when I started! It would save me so much time and gave me clarity on how to grow my business."
THE FOUNDATION IS RELEASING IN A SMALL BATCH FIRST EDITION.
Once it’s gone, it’s gone—so make sure to secure your copy before it sells out. With immediate access to the digital library and a physical binder packed with all the tools and strategies you need, this is your chance to take control of your business and get back to doing what you love.
A LOVE NOTE
I've been in your fabulous shoes. I've felt the late-night panic, the "am I charging enough?" doubts, the "how do I find more clients like THAT one?" questions. The Foundation is born from those moments. It's everything I learned, every system I built, every 'I wish I knew this sooner' realization.
This isn't just about building a business. It's about crafting a legacy, making your mark, and doing it all without losing your creative spark.
You've got the talent. You've got the passion. Now, let's give you the blueprint to build the business of your dreams.
Can't wait to see what you'll create,
Valerie